COM AS CONDIÇÕES NATURAIS DE QUE DISPOMOS, QUAL É AFINAL A ESTRATÉGIA DA JTLB E EMPRESÁRIOS LOCAIS PARA ATACAR ESTE «NOVO» SEGMENTO?Não é daqui a 10 anos que temos que fazer alguma coisa, quando já todos estiverem na linha da frente.
O investimento neste segmento tem que ser realizado agora (já que não foi ontem!)
Juntem-se JTLB/CM/Hoteleiros e definam um programa que permita promover o tesouro natural que temos entre mãos!
A «FALTA DE DINHEIRO» JÁ NÃO PODE SER DESCULPA PARA TUDO ... AFINAL DE CONTAS AINDA NÃO PAGAMOS PELO MEIO NATURAL EM QUE ESTAMOS INSERIDOS! Excerto de artigo publicado no «The New York Times»
(QUE AO MENOS SIRVA DE INSPIRAÇÃO)Buzzword of the year: Eco-tourismJanuary 23, 2006
Eco-tourism - travel that preserves the environment and promotes the welfare of local people - continues to gain momentum. Impressed by the success of countries like Costa Rica and Ecuador, which have lured flocks of travelers for mountain treks and jungle safaris, a growing number of regions across the globe are turning to eco-tourism as a strategy for economic growth.
Omar Bongo, the president of Gabon, a developing country in west central Africa, has set aside about 10 percent of the country’s landmass for 13 national parks. Green Visions, a tourism and environment protection company, based in Sarajevo, Bosnia-Herzegovina, is pioneering an eco-tourism development plan in Central Europe with “green adventures” that promote environmental principles and support local businesses. Even Greece, better known for its pumping night life and archaeological monuments, devotes a section of its national tourism Web site to “Greek nature” and eco-tourism.
Over the last four years, at least 48 countries, from Puerto Rico to
Portugal, have created or started to define a national strategy for eco-tourism development, according to a 2004 eco-tourism report by Mintel International Group, a market-research company based in Britain.
Get the full story at The New York Times
Artigo completo em:http://www.nytimes.com/2006/01/22/travel/22ecotourism.html?ex=1138597200&en=bac4d21db43bcb2d&ei=5040&partner=MOREOVERFEATURES